Project: Creative Direction / Design Lead, Community Campaign

 

Client: Pro bono, Local Nonprofits

Design lead on full campaign branding, logo, website design and build, social media design, apparel and other supporting assets. Support on strategy and copywriting.

Campaign Overview

Shock the Vote ATX is a community engagement initiative started in September of 2020 aimed at energizing the city of Austin during economic hardships caused by COVID-19. Shock the Vote ATX does this by raising funds for six local nonprofits, showcasing local artists and businesses, and providing voting reminders leading up to the 2020 presidential election. Shock the Vote ATX believes that when we all vote our community is a better representation of all its members.

Below: Website design & build

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Below: Social Post Design - RBG In Memoriam

Below: Social Post Design - 100 Years of Women's Suffrage

Below: Social Post Design - Nonprofit Spotlight: Austin Justice Coalition 

Below: Social Post Design - James McMurtry

Below: Social Post Design - Drive-In Horror Cinema Series

Below: Social Post Design - Livestream Music Event

Below: Social Post Design - Nonprofit Spotlight: Texas Appleseed

Below: Social Post Design - Community Spotlight: Red Beans & Ricely Yours

Below: Event Poster 4-color Screenprint

© libby russell

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